Strategic Branding
Your brand is unique like you and deserves to stand out!
Are you ready to take your brand to the next level?
A strong brand extends to every part of your business, from the colours on your website, business cards and marketing materials, to the fonts and the language you use. When your branding is captivating, cohesive and consistent you create a memorable identity and a place in the hearts and minds of your clients.
Developing truly great branding is a journey. Our holistic approach is immersive, and it is always highly personal, as we explore your passion and purpose along with your values, vision and mission. We are passionate about delivering creative solutions that really help businesses to stand out and get noticed. We believe that the creative process should be exciting, fun and inspiring.
Our extensive branding knowledge will help to develop your brand identity, position your business’s service or product offering and make your business stand out amongst its competition. We take a very holistic approach to your brand identity, working closely with you to understand your business so that we can make it shine!
Services
Brand Strategy Power Hour
You want to make your mark and get noticed but not sure how to go about it.
You need direction and support to move you forward.
This 60 minute strategy session has been designed to help you get clear on what you want to achieve so that you can move forward with clarity, purpose and ease.
Duration: 60 minutes
What clients say…
“Doing a Brand Strategy Power Hour with Karen has taken my business to a whole new level, it has given me the confidence to aim high, to really identify who I am and clarify what my business is really about from all perspectives.”
– Susie K Brooks, Susie K Brooks Hypnotherapy
Brand Discovery Workshop
This workshop has been designed to lay the foundations of success by starting you off on the right foot.
In this workshop, I will help you to get to the heart of your business; helping you to get clear on your brand.
Your needs are unique and so is your business which is why this workshop is a great place to start.
This workshop covers the following areas:
- Research
- Defining your brand
- Brand Personality
- Tone of voice & language
- Identity & imagery
You will receive a written report at the end of our workshop along with clarity and focus to take the next step.
Duration: 2-3 hours
What clients say…
“In my recent discovery workshop with Karen, she really helped me to hone in on what my business is about and the services I offer. My niche is very specific and Karen immediately grasped my business model and helped me to understand how I need to go about gaining the trust of my clients.
Through eliciting my personal and professional values, I’m now able to offer a service that’s true to me. I loved the very comprehensive report Karen provided me with which I see as a roadmap for growing my business.”
– Magriet Steyn, Step Dynamics
Brand Audit
Are you struggling to grow your business?
A Brand Audit is a thorough examination of your brand and how it is currently performing. I will carry out extensive analysis and provide you with a detailed report.
The following areas will be covered:
- Brand Purpose
- Positioning
- Value Proposition
- Brand Promise
- Brand Essence
- Brand Personality
- Messaging
- Brand visuals
What clients say…
“In my recent discovery workshop with Karen, she really helped me to hone in on what my business is about and the services I offer. My niche is very specific and Karen immediately grasped my business model and helped me to understand how I need to go about gaining the trust of my clients.
Through eliciting my personal and professional values, I’m now able to offer a service that’s true to me. I loved the very comprehensive report Karen provided me with which I see as a roadmap for growing my business.”
– Magriet Steyn, Step Dynamics
Small Business Branding
Are you a micro businesses under 3 years old looking to create a consistent and coherent brand that sets you apart from your competition and deeply connects you to your audience?
Then this package is for you.
What’s include?
- Brand discovery strategy session (via Zoom)
- Pinterest board of ideas
- Mood board(s)
- Logo concepts
- Final logo & logo variations
- Final logo files (png, jpg & eps formats)
- Font palette
- Colour scheme
- Brand Style Guide
If you have a business that is 3 years+, please get in touch for a tailored proposal.
What clients say…
“Thank you Karen for creating my new branding identity. It was an absolute pleasure to work closely with you to get my brand on point to exactly how I wanted it to be. You are your brand and for anyone that may not know, that is actually me in my logo – the ‘Y’ in ‘HappY’.
Not only has Karen designed my brand identity, she has also designed my book cover which I absolutely love! Karen has also designed my business cards, launch party invitations, exhibition banner and created my graphics for all my social media accounts!
I cannot highly recommend this lady enough for her services; her attention to detail is second to none – 10/10 from me!”
– Karen Jones, Happy You Happy Body
Brand Guidelines
Brand Guidelines is a tool designed to achieve consistency and flexibility right across your brand. They outline all the visual elements and act as your brand’s rulebook.
Whether you are a solopreneur or a small business owner, your business will benefit by having an extensive set of Brand Guidelines.
What clients say…
“Working in PR, I know how valuable a comprehensive set of brand guidelines can be, particularly to ensure consistency across my marketing and promotional materials.
Working with Karen on creating my own set was a pleasure. She systematically took me through her process and as a result, I have a set of beautifully presented guidelines including messaging, customer experience, design elements and more.”
– Islay O’Hara, Islay O’Hara PR
Recent Projects
How We Can Help
Branding
Your are an ambitious leader within your field and you need support creating a brand.
Graphic Design
You are creating content on a regular basis and need support to grow your audience.
Web Design
You need a new website to showcase your business and to attract new customers.
Online Courses
You are looking to create an online digital course and need help to get started
Ready To Get Started?
Regardless of what stage you at in your business, if you would like to discuss how we can support your brand then book a complimentary discovery call and together we can discuss your ideas to formulate a plan of action.
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