Expectancy Scanning Studios
Case studies with plenty of ZEST
An aPEELing start
Pink Lemon first met with Amanda from Expectancy Scanning Studios in January 2017, in order to discuss her company’s branding. At the time Amanda was working as a mid-wife for the NHS, but she had a big dream: to create a baby scanning clinic, situated in the heart of Kent, where expectant mothers could book scans at various stages of pregnancy.
These scans would include some not currently available on the NHS, and all of them were to take place in a beautifully decorated, clean and calming environment. Amanda also wanted to offer non-invasive testing to help mummy’s-to-be feel safe and prepared for their new arrival.
The JUICY details
Amanda’s main priority was that the clinic, and therefore her branding, should feel warm, homely, inviting and nurturing, but should also look contemporary and chic.
She was off to a great start as she recognised that the branding needed to be consistent across a business, and that it should reflect the owner’s personal ethos, but she wasn’t sure how to set things in motion in terms of the design, so was eager for Pink Lemon to lend a hand.
An aPEELing start
Pink Lemon first met with Amanda from Expectancy Scanning Studios in January 2017, in order to discuss her company’s branding. At the time Amanda was working as a mid-wife for the NHS, but she had a big dream: to create a baby scanning clinic, situated in the heart of Kent, where expectant mothers could book scans at various stages of pregnancy.
These scans would include some not currently available on the NHS, and all of them were to take place in a beautifully decorated, clean and calming environment. Amanda also wanted to offer non-invasive testing to help mummy’s-to-be feel safe and prepared for their new arrival.
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