Brand Identity & Logo Design

Taking your brand from so-so to wow-wow”

– Karen Davies

We take a very holistic approach to your brand identity, working closely with you to understand your business to make it shine.

A strong brand extends to every part of your business, from the colours on your website, business cards and marketing materials, to the fonts and the language you use. When your branding is captivating, cohesive and consistent you create a memorable identity and a place in the hearts and minds of your clients.

Developing truly great branding is a journey. Our holistic approach is immersive, and it is always highly personal, as we explore your passion and purpose along with your values, vision and missionWe are passionate about delivering creative solutions that really help businesses to stand out and get noticed. We believe that the creative process should be exciting, fun and inspiring.

Our extensive branding knowledge will help to develop your brand identity, position your business’s service or product offering and make your business stand out amongst its competition.

Branding Packages

Our branding packages cover everything you need to make your business a success.

Small Business Branding

Brand Identity Package

The perfect package for micro businesses under 3 years old.

  • Brand discovery strategy session (via Zoom) 
  • Pinterest board
  • Mood board
  • Logo concepts (5-7 bespoke designs)
  • Final logo
  • Logo alternatives
  • Final logo files
  • Font palette
  • Colour scheme
  • Brand style guide

Brand Planning Strategy Workshop

This workshop has been designed specifically to lay the foundations of success by starting you off on the right foot. In this workshop, I will help you to get to the heart of your business; helping you to get clear on your brand.

Your needs are unique and so is your business which is why this workshop is a great place to start. This workshop covers the following areas:

  • Research
  • Defining your brand
  • Brand Personality
  • Tone of Voice & Language
  • Identity & Imagery
Brand strategy workshop
Branding audit

Brand Audit

A Brand Audit is a thorough examination of your brand and how it is currently performing. I will carry out extensive analysis and provide you with a detailed Report. I cover the following:

  • Brand Purpose
  • Positioning
  • Value Proposition
  • Brand Promise
  • Brand Essence
  • Brand Personality
  • Messaging

Brand Guidelines

Brand Guidelines is a tool designed to achieve consistency and flexibility right across your brand. They outline all the visual elements and act as your brand’s rulebook.

Whether you are a solopreneur or a small business owner, your business will benefit by having an extensive set of Brand Guidelines.

Brand Guidelines

“Your brand is a story unfolding across all customer touch points.”

– Jonah Sachs

What clients say…

“Karen is a very creative woman who is very passionate about what she does. She has helped me not only to rebrand my business, but to go out of her way with input on things like my company name and logos, business cards and web page ideas.

Karen is very professional, but also extremely friendly, and makes the whole process as simple as can be. I will defiantly be using her again and recommending her to anyone who needs a brand refresh – thanks again Karen.”

– Nikki Crump, Marlex Decorating

How we can help

Brand Identity Services
Digital Marketing Services
Graphic design services
Digital course creation

Click here to book a consultation

Registered office: Knightrider House, Knightrider Street, Maidstone ME15 6LP | Registered in England & Wales – Company No: 10504035 | © 2021 Pink Lemon Branding & Design Ltd | Website by Pink Lemon Branding & Design Ltd