What I’ve learnt in business so far…

Who knew that starting your own business was such a minefield? I didn’t, although to be fair I didn’t really plan on going it alone, it just sort of happened. My transition into self-employment basically consisted of me waking up one morning and saying to my poor,...

10 signs that it may be time for a rebrand

To brand or not to brand, that is the question… If you’ve been in business for a while; the chances are you’ve developed a brand. Good – that’s the first step to business success. However, when was the last time you really took a good look at your branding? You’re...

Are your business cards lacking zest?

Picture the scene, you are at a networking event and you manage to finally get in front of a prospective Client that you have been wanting to talk to for ages… Picture the scene… you are at a networking event and you manage to finally get in front of a...

Why you must invest in your business’s branding

Let me start by asking you a question… does your branding, website or marketing material convey the passion you have for your business? If not, why not? Believe it or not, branding isn’t just about creating a nice-looking logo or even a great looking website (even...

What is branding?

The first question people tend to ask about what I do is “what exactly is branding?” You see, people understand that a business needs a logo or a strapline, but they often think that branding stops there. Worse still they think that branding consultants are just ‘paid...